Any consumer who has experienced uncomfortable shoes for an extended period of time is likely to say “never again!” The reality is that today’s consumer desires shoes that look good and feel good – all day long. Soft Comfort® footwear, a relatively new entry into the women’s footwear market from Camtrade LLC, is now showcasing its Soft Comfort Fall 2016 collection. The freshly-updated and sporty-chic shoes place a significant emphasis on comfort, utiliizng unique memory foam features.
“We are really excited to present our Fall 2016 Soft Comfort collection,” states Frank Cammarata, President of Camtrade Footwear. “Our updated designs incorporate super-soft sock linings with memory foam to fully support both the heel and the arch of the shoe. The end result: casual and sporty comfort shoes at competitive value pricing.”
Reflecting a sporty & casual “country road” weekend feel, the Fall Soft Comfort® Collection revolves around super-soft relaxation benefits. Both the memory foam in the sock lining, as well as the padded collars with elasticized goring, contributes to all-day comfort. In effect, the full length foam insoles contour to the foot’s pressure points, delivering true flexibility, cushioning, and of course, a comfortable footwear experience.
In terms of design options, styles run the gamut from stylish casuals and flats to ‘chic’ looking boots and booties. Look for unique embellishments such as braiding, buckles and stretch panels. Colors include the season’s most popular vintage hues: dark brown, bordeaux, taupe and not-so-basic black. The collection retails from $49 to $69.
“The female consumer is more active than ever before, and as a result, is searching for stylish comfort shoes without an exorbitant price tag,” adds Cammarata. “We believe that Soft Comfort® provides exactly that.”